History Ī Sony Vaio PCG-F420 notebook from ~1999-2000. The sound some Vaio models make when starting up is derived from the melody created when pressing a telephone keypad to spell the letters V-A-I-O. Additionally, the logo is stylized to make the 'VA' look like a sine wave and the 'IO' like binary digits 1 and 0, the combination representing the merging of analog and digital signals. He incorporated many meanings into the logo and acronym: the pronunciation is similar to 'bio', which is symbolic of life and the product's future evolution it's also near 'violet', which is why most early Vaios were purple or included purple components. The logo concept was created by Teiyu Goto, supervisor of product design from the Sony Creative Center in Tokyo. Originally an acronym of Video Audio Integrated Operation, this was amended to Visual Audio Intelligent Organizer in 2008 to celebrate the brand's 10th anniversary. Currently, in the US, VAIO business products are sold by Trans Cosmos America, Inc. Sony still holds the intellectual property rights for the VAIO brand and logo. Sony maintains a minority stake in the new, independent company, which currently sells computers in the United States, Japan, India and Brazil as well as an exclusive marketing agreement.

Sony sold its PC business to the investment firm Japan Industrial Partners in February 2014 as part of a restructuring effort to focus on mobile devices. VAIO was originally a brand of Sony, introduced in 1996. oʊ/ standing for Visual Audio Intelligent Organizer) is a Japanese manufacturer headquartered in Azumino, Nagano Prefecture that makes personal computers (laptops).

VAIO Corporation ( バイオ株式会社, Baio Kabushiki Kaisha, English: / ˈ v aɪ.

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